A new interactive installation built as the center piece for the Niketown Portland store. Working side by side with Sara Schmidt of Nike, we developed the look and feel of this installation. Once the main concept was completed we began working on the rules and guidelines for the interactivity functions of the wall. The Bowerman Wall is made up of nine 55″ planar monitors set in an array of 3×3. The wall is a six touch solution allowing multiple users at one time.
Nike Art Director / Creative: Sara Schmidt
Art Director / Designer / Technical Director: Marshall Bex